If outsourcing your SEO is on your to-do list, brilliant! Before you start hunting for and choosing an SEO professional to hire, upskilling yourself on the basics of SEO is essential. We're not talking about being skilled enough to do your own SEO work, but to instead be knowledgeable enough so that you know what you are paying for and how to find out if it is working or not.
In this article we're going to explain the main reasons why businesses like yours outsource their SEO work, plus tips on finding the right SEO professionals for your business needs.
In a nutshell, outsourcing your SEO means you are prepared to pay a person or company to manage your online presence. As well done SEO isn't cheap, a lack of finances is the main reason why business owners tend to focus on DIY or other in-house solutions first.
This makes having enough income to use one of the top signs that you're ready to outsource your SEO. Other signs may include:
Once you have identified that now is the right time to begin SEO outsourcing, you next need to make some decisions about it, which we'll cover next.
A quick search of Google will bring up hundreds of SEO professionals and companies. Choosing the right one for your business is where things can get tricky. To help you begin your selection, there are a few things you'll need to know about an SEO provider before investigating further:
Once you've selected a few SEO professionals to investigate further, you'll be needing a list of questions to ask them. Here are some to get you started:
Your next job is to start contacting your prospects. Start your journey by taking a look at the SEO professionals we recommend, and if you need a refresh about SEO, our article 8 Easy SEO Tips to Get You Started, is a good one to read first.
Posted: Monday 19 November 2018